Every successful business needs to understand Strategy.   

Strategy is formulated at three levels: Corporate, Business and Function.  Understanding the differences between them and how they can coherently align with organizational Vision, Mission, Goals and Values is fundamental to both achieving a competitive edge and surviving competition. 

At the Functional level questions relate to Performance and Importance.  By analysing the functional capabilities of an organisation they can be separated into groups.  Functions that support the organisational strategy and generate real value (Core Competencies) require re-investment while others can be maintained, outsourced or offshored for cost-savings.

At the Business level analysis shifts to questions of competitive advantage through choices around internal costs of production and level of differentiation.  How to compete within the industry sector of the organisation is undertaken in relation to both the macro-, meso-level business environment and industry rivals.   

Finally Corporate level strategic analysis asks the question of which domain to compete within.  Choices of geographical or product scope and the associated risks are important as much as methods of mitigation.  Growth methods such as in-house development, alliances, mergers, acquisitions all have their own strengths and weaknesses depending on a range of factors. 

The ability for an organisation to regularly review and update its strategic direction and the resources required to achieve it can lead to competitive advantage itself as a Dynamic Capability.   

With a range of seasoned energy-sector managers to draw upon, Syntillica has all the expertise needed and can combine this with cutting-edge business theory to carry out a bespoke strategic analysis.  The combination of technical and business perspectives can help align all levels of the organisation towards an achievable and successful strategy.